| Traditionally people with a Network Marketing business | | | | strategic plan. I thought of the success of people like |
| focus on tools, but have no plan. You can have the | | | | Tony Robbins, Wayne Dyer, Robert Kiyosaki. Smart |
| best presentations, business cards, products etc. but | | | | entrepreneurs look for guidance from people with |
| without a business plan there is no strategy or | | | | experience, drive and a strategic plan. What a shock! |
| direction. How often have you experienced or heard | | | | Why did I think I could operate a business without a |
| people say they were very successful with their MLM | | | | professional business plan or a coach to help me stay |
| business in the beginning, due to their initial enthusiasm, | | | | focused and consistent? Successful business owners |
| but soon their business stagnated or even died? | | | | have a marketing plan. That was the missing link for |
| I have been involved in the Network Marketing field for | | | | me. I'm great at networking, but did not know how to |
| 16 years. Now I know, the first two ventures flopped | | | | successfully market my products. |
| because I had no plan. Yes, I loved the product lines, | | | | This is key to the longevity of any business. Now, each |
| had lots of friends and family to talk too, but after the | | | | day I know exactly what I will be doing in my business, |
| initial excitement, I didn't know what to do. I have been | | | | who I will be attracting and how to get maximum |
| with the same company for 13 years and after 10 | | | | exposure. I am accountable to my coach to stay on |
| years I was ready to investigate why my business | | | | track with the business plan, which we designed |
| had not grown after the first year. | | | | around my gifts, talents and passions. |
| It was pointed out to me by a woman who had been | | | | I hired a business strategist/personal coach who |
| very successful in her MLM business for 35 years that | | | | specializes in the Network Marketing field. She has |
| perhaps having a business plan and marketing coach | | | | taught me to be remarkable in my marketing. As Seth |
| would change the dynamics of my business. It was like | | | | Godin points out in his book "The Purple Cow", being |
| a light bulb went on. Of course, all of the top athletes, | | | | good is invisible; today we need to be remarkable to |
| business men or women, have coaches and a | | | | be seen. |