| Signing up for an autoresponder service is one the | | | | autoresponders are blacklisted. What this means to |
| most important things if not the most important thing | | | | you, is that your delivery rates will be very low. The |
| you would want to spend some time considering | | | | only free autoresponder that I know of that still has |
| before starting an online business. The importance of | | | | decent delivery rates is Getresponse's free account. |
| an autoresponder cannot be underestimated. But | | | | Secondly, when you get tired of your low delivery |
| why? I hear you ask. Autoresponders are an online | | | | rates and want to go to a paid autoresponder, you will |
| marketer's secret weapon they have many useful | | | | have to get all of your current subscribers to double |
| functions namely: | | | | opt in AGAIN to your new list. And as many people |
| Allows the easy creation of an 'opt in' form on | | | | who have done it have found out, you will lose a large |
| your website | | | | percentage of your mailing list. |
| Collects email addresses of visitors to your | | | | Again, I do not recommend going the free way, but if |
| website | | | | you are set on doing it anyway, at least do it with |
| Sends automatic messages to your prospects | | | | Getresponse. At least it has a higher delivery rates |
| Please note: a prospect is someone who has signed | | | | and because when you do decide to upgrade to a |
| up to your site ie they have given you their email | | | | paid version with Getresponse, you won't have to your |
| address. | | | | subscribers double opt in again, so you won't lose any |
| It takes on average 7 messages before a prospect | | | | subscribers needlessly. |
| makes a purchase. An autoresponder is very | | | | However, remember that just like the free versions of |
| important therefore because it allows you to build a | | | | other autoresponders, the free version of |
| relationship with your list. | | | | Getresponse also places advertisement in all of your |
| Now the time has come to choose, do we go for the | | | | messages. The free version allows you to create one |
| Free Autoresponder Service or hire the services of a | | | | list and send up to five follow up messages. |
| paid Autoresponder Service. I highly recommend that | | | | The other, highly ranked and praised Paid |
| you do not go the free route when getting an | | | | Autoresponder Service worth concerning yourself with |
| autoresponder. | | | | is - Aweber. Sometimes Aweber offer a FREE trial or |
| There are two reasons why: | | | | discounted trails for a limited period, but that offer does |
| Firstly, because of the rampant use of using free | | | | come and go. |
| autoresponders for spam activities, many free | | | | |